Key Insights From:
Indistractable: How to Control Your Attention and Choose Your Life
By Nir Eyal
Key Insights From:
Indistractable: How to Control Your Attention and Choose Your Life
By Nir Eyal
What You'll Learn:
Nir Eyal, a previous Stanford marketing lecturer, is the best-selling author of Hooked: How to Build Habit-Forming Products. His debut book, with its felicitous bright yellow cover, is now a sacred text of major and upcoming tech companies, whose business models depend upon captivating consumers by designing engaging and habit-forming products. Unfortunately, these same user-friendly products that Eyal hoped to inspire came with a dark side. They are innately distracting. Ironically, Eyal realized this in his own life, after yet another magical moment with his daughter was spoiled by preoccupation with his phone. Realizing his habitually distracted behavior was negatively affecting his life and relationships, Eyal was spurred on to write Indistractable – How to Control Your Attention and Choose Your Life. In this book, Eyal guides us in becoming people with follow-through—people who are indistractable. Eyal explores why we are so easily distracted, what we can do to mitigate the power of distraction over our lives, and how we can ultimately persevere with our goals, learn to thrive, and pass on our indistractable skills to our children.
Key Insights:
- Distractions are an escape from pain; to become indistractable, we must learn to recognize our pain and deal with it in a new way.
- Creating value-based timebox schedules can help us gain traction with goals and tasks in all areas of our lives.
- Take back control from technology, and stop letting it control you by eliminating the aspects of it that don’t serve your goals.
- Precommit to being indistractable by making distractions require effort, putting your money on the line, and changing your identity.
- Distracted workplaces are dysfunctional workplaces; psychologically safe workplaces are functional workplaces.
- Children can learn to be indistractable too.
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