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The Little Book of Common Sense Investing: The Only Way to Guarantee Your Fair Share of Stock Market Returns

The Little Book of Common Sense Investing: The Only Way to Guarantee Your Fair Share of Stock Market Returns

By John C. Bogle

Audio available 6 minute read Published Oct 16, 2017

What you'll learn

The founder and former chairman of Vanguard shares his thoughts on how and how not to invest. Bogle is hoping for an Index Fund Revolution, in which an increasing number of investors will make the safest bet by owning stock in all the most successful companies. He argues that this is a simple win-win solution that people overlook for the more exciting and dynamic, but ultimately less profitable, option of stock trading or even mutual funds.

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Key insights

  1. • What you'll learn
  2. 1 Low-cost index funds are the simplest and best options available to the investor.
  3. 2 The simplest investing bet is the safest and most lucrative.
  4. 3 Betting against the stock market is a zero sum game, and it’s a losing game once you deduct the numerous costs.
  5. 4 Not all index funds are created equal.

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